Special Premiere Invitation: One21 Screening of 2017 Commercials


What happens in Vegas, stays in Vegas. Including the premiere of two 2017 commercials onsite at the One21 experience. Simply put- if you want to be the first to see them- you have to be there.

Need a little more incentive? In addition, to the innovative structurecollaborative environment(including a mobile app) and a re-imagined final night party at Hakkasan –  we’ve received and exclusive sneak peek at Chief Marketing Officer, Cara Whitley’s remarks only 35 days out from the event. Needless to say, the details are “top secret” but we were given a glimpse at the 2017 marketing plan and the initiatives that will help connect you with consumers – be the first to get the inside story:

  • The Premiere- You’ve already seen the first two 2017 spots air – “Not an App” and “Good Luck, Robots” – positioning you as the go to source for insight and advice in the real estate industry- all with an irreplaceable human touch. The final two spots use a unique “inner-monologue” style which is sure to keep CENTURY 21 Brokers and Agents top of mind.
  • 2017 Media Plan- Our ads have already put the CENTURY 21 System front and center during the 2017 Golden Globe Awards and the NFL’s Conference Championship games. What’s next? Rest assured it doesn’t stop there- Cara will share the highlights of the 2017 media & advertising plan.
  • Millennials A to Z- Cara will illustrate how this rapidly growing demographic ties-into our major marketing initiatives of 2017. Followed by a Millennial Consumer Panel that will share even more about what this group desires from their real estate company of choice.
  • Adulting- What is it? Find out more as we launch this interactive marketing campaign positioning the CENTURY 21 brand in a cutting-edge and innovative light for all generations.

Like what you see? The only way to guarantee you’ll be in the know, is to register and attend the One21 experience. And if you haven’t registered, do so now before the price increases after January 31. Join the One21 Experience. See you in Vegas!

Leave a comment