Agent Advice


Real Estate Listing Terms – What Do They Really Mean? – real estate school ventura county

Real Estate Listing Terms – What Do They Really Mean? The language of the trade, shorthand, lingo, jargon — every industry has its own version, a collection of terms that are fundamental to the process. The real estate business is no different. In fact, there are probably more terms in the […]


How To Leverage Your Social Networks

 How To Leverage Your Social Networks It’s no secret that social media can be a very powerful tool for a real estate sales associates when used in the right way. However, with every social network comes a new set of rules and best practices. To help navigate each one more […]


Lara Marquess, millennial, of CENTURY 21® Union Realty in Los Angeles, shares how she got her start in real estate.

Lara Marquess, millennial,  of CENTURY 21® Union Realty in Los Angeles, shares how she got her start in real estate.   CENTURY 21: How did you get your start in real estate? Lara: My initial plan was to teach. However, I realized I’d be doing students a disservice because my heart was just […]


NEGOTIATING THE REAL ESTATE DEAL —– – California Real Estate License

NEGOTIATING THE REAL ESTATE DEAL Successful negotiating encompasses the acquired ability to use certain skills and techniques to bring about coveted win-win results. As a CENTURY 21 Troop Agent you can help your clients stay focused, objective, and not let emotions rule. Start with a thoroughly researched, fair price. Respect the […]


Questions for Every Room of the Open House

Open houses provide more than the opportunity to showcase your clients’ listed homes; they also allow you to exercise your knowledge as a real estate agent by fielding questions from potential home buyers. While these questions can range from the common to the rare, most of them are focused on […]


Celebrating a 3-PEAT®! The CENTURY 21 brand received the “Highest Overall Satisfaction

J.D. POWER Recognition is the reward for hard work and dedication. And the hard work and dedication of our SMARTER. BOLDER. FASTER.® sales associates have not gone unnoticed by real estate consumers. The CENTURY 21 brand received the “Highest Overall Satisfaction for First-Time Home Sellers, First-Time Home Buyers, Repeat Home Sellers, […]


What Millennials Look for in a Home

Millennials have grown up in a world of technology, connectivity, and awareness that distinguishes them from the baby boomer homeowners before them. Be prepared for their differing interests, hobbies, and priorities that may shape their ideal home sweet home. We’ve provided an easy to read infographic to help you navigate […]


5 Numbers You Need to Know When Buying a Home

There are so many things to consider when buying a new home, from house features to location, that it’s easy to overlook what’s really important. However, remember that buying a home is more than just picking out floor plans and backyard space — it’s a financial investment. Plan for a […]


Popular Real Estate Hashtags

When you have a new house to sell, you can maximize the momentum behind posting its listing through social media. However, posting can get complicated; you want the right people to see AND interact with your content. To target the right people, use hashtags. They’re an easy way for someone to […]